ABOUT US

Our Story: Where Sunshine and Sensuality Meet

Imagine the sun-kissed shores of Bondi Beach, where every day feels like an endless summer. Here, a vision was born, a vision that celebrates the playfulness and happiness within every woman. Welcome to Under the Bondi Sun, where we've transformed lingerie into a symbol of empowerment and playfulness.

Meet Viv, Our Founder

Hola! I'm Viv, the heart and soul behind Under the Bondi Sun. Lingerie, often shrouded in seduction and secrecy, holds a unique kind of magic. It's like Wonder Woman's cape – you can't quite explain it, but it empowers you. Yet, in early 2022, I felt that magic slipping away. I yearned to reignite my own dormant fire, and that's when the idea for this lingerie brand was born. I wanted to inspire every woman to reconnect with her feminine power, just as I did.

Redefining "Lingerie" Together

So, here's my invitation to you let's redefine "Lingerie" together. Let's make it more than just something we wear underneath. Let's make it a symbol of self-expression, confidence, and sensuality.

Crafted with Love in Medellín, Colombia

Our journey takes us to the vibrant heart of Medellín, Colombia, where every piece in our collection comes to life. Why Medellín? Because it's a city that embodies fashion, innovation, and hardworking people. It's a place where thousands of families thrive within the fashion-textile ecosystem, making up 53% of the region's industrial employment.

We proudly collaborate with small brands that empower women, many of whom are single mothers. Our vision is clear – we want to see a world where women embrace their playful spirit, achieve financial independence, and have equal access to opportunities.

Bringing Happiness Full Circle

Colombia is a country where happiness and playfulness are in abundance, where people take pride in their work, and where sharing is a way of life. When you choose our lingerie, you're not just buying a piece of clothing; you're making someone proud of their craft.

Our Commitment to the Planet

We firmly believe that every choice we make carries an impact. That's why we're dedicated to making environmentally conscious decisions whenever possible. We're committed to striking a balance between financial sustainability and eco-friendliness.

  • We've adopted a responsive PRE-ORDER model to minimize waste while ensuring top-notch quality.
  • Our packaging is eco-friendly, featuring biodegradable mailers and reusable Calico bags.
  • Our ink is soy-based, reflecting our commitment to eco-conscious choices.
  • Every decision in our business is guided by a commitment to sustainability that extends beyond avoiding plastic.

Join Our Community

At Under the Bondi Sun, we're more than a brand; we're a community that celebrates sensuality, empowerment, and happiness. Join us on this journey by subscribing to our newsletter and following us on Instagram